Marketing Activation

Purchase-based promotions, loyalty campaigns, contests, incentives, branded games - marketing that sells!

Get the most out of your campaigns

Are you interested in maximizing campaign results, boosting your sales and understanding your shoppers a little bit better? We offer a full range of services and solutions to create high-impact campaigns that motivate, activate and engage your target group. 

Receipt-Scan

Run purchase-based promotions and loyalty programs easier than ever before. A fully digital proof-of-purchase solution that also gives you more insights about what they buy. Read more about the solution

Promotions & Contests

Run in-store and online campaigns to increase penetration. Our solutions cover all possible mechanics, like buy & get, gift with purchase, collect & get, buy & win and social media contests.

Branded Games

Create fun games for your brand to attract and engage more customers. We provide fully branded games like quizzes, adventures, puzzles, instant-win, sports and many more. We pick the right game mechanic based on your needs and customize the game to look great for your brand.

Loyalty Campaigns & Programs

A loyalty campaign or program can be a real added value for your brand. We plan, create and run programs like Digital Stamp Cards, Points Programs, Collect & Get schemes that reward shoppers for buying and engaging with the brand.

Store and Staff activation

Motivate, activate and engage store staff, sales teams or other channel partners with fun gamified campaigns. We develop mobile quizzes, sales contests, team challenges and sales games for brands that want to win more business.

Rebates & Moneyback

With our solution you can run moneyback campaigns, bundles, sampling and many other forms of rebates across retailers. We take care of everything including the payments to the participants.

Our services

Campaign idea & concept

We craft a campaign idea based on your objectives. The concept is crafted around a mechanics that suits the target of the planned campaign.

Creatives

Your campaign concept is brought to life with design and content that is aligned with your brand. Terms & Conditions for the planned campaign as well.

Incentives

From our network of hundreds of companies, we select the best rewards and incentives for your campaign. We manage everything including the logistics.

Campaign website

A branded campaign site is created with our platform. The site can be integrated on your brand site or it can run as a standalone microsite. We use the newest technologies and our powerful platform allows us to create sophisticated campaigns quickly.

Hosting and management

We host, operate and manage your campaign and make sure everything works. We monitor the campaign activity along the whole campaign period and take actions if needed.

Customer support

We handle incoming questions and feedback in a professional way and support your team along the way.

Reporting & Analysis

The data that is collected from your campaign is presented to you in an easily understandable way.

SMS & Email

With SMS and Email communication we can activate and re-activate the participants. We create triggered messages to notify participants of important events in the campaign.

Traffic to your campaign

We propose a plan on how to expose your campaign to your target group. Depending on your product the campaign can be run in-store, on-pack, online (social media, search, video, display) or as a co-operation with other partners.

Some of Our work

The Swedish evening tabloid newspaper Expressen wanted to increase sales of their printed newspapers, which is why we created a simple Buy & Get campaign for them. Shoppers, who purchased five printed newspapers got rewarded with reading glasses, which turned out to be an attractive offer.
Muksu wanted to increase their sales and get visibility for their baby food products, so we implemented a Collect & Get campaign for them, where shoppers purchase four Muksu products, uploads the receipt to the campaign site and gets a stylish design bowl from Iittala. This way shoppers could provide their baby with delicious food and serve it from the cool bowl.
A successful Collect & Get campaign was created for Nestlé’s coffee brand Dolce Gusto. The campaign is active in four different countries: Finland, Sweden, Denmark and Norway. Shoppers purchase Nescafé Dolce Gusto coffee capsules, uploads the receipts to the campaign site and gets points. With the collected points they can redeem fun coffee related products, like a new Nescafé Dolce Gusto machine.
Delipap, a Finnish company specialized in developing and manufacturing hygiene products, wanted us to plan and create a collect & get campaign for their diaper brand Muumi Baby. The target market was families with young children, so the rewards in the campaign were planned according to that. Shoppers bought Muumi Baby diapers redeemed fun rewards suitable for families, such as a family cruise to Sweden or a visit to the zoo.
We arranged a popular collect & get campaign for Risenta. The consumers bought granola products from Risenta, uploaded their receipt to the campaign site and got to choose from various breakfast products, like a blender for a smoothie or a high-quality stereo to play those favorite tunes at the breakfast table.
Nestlé wanted to increase their sales and enhance the visibility of Fitness, their breakfast cereal, in connection to a brand renewal. We implemented a user-friendly and successful buy & get campaign for them, where shoppers purchased two Fitness cereals and got a classy Iittala candle votive to decorate their home with. The campaign was launched in Finland and Norway.
Loyaltic Receipt Solution was used when we created a fun and addictive brand game for ED Energy Drink. Consumers bought an ED Energy Drink, uploaded their receipts to the campaign site and got to play the amusing game and get a chance to win amazing rewards, like an Xbox One game console.
Atkins in Norway asked us to come up with a sales driving campaign for their protein bars. We created a campaign where shoppers who buy 5 protein bars are rewarded with an activity bracelet. The offer was well received by the shoppers as there were thousands of redemptions right at the start of the campaign.
We developed a loyalty program for Felix in Sweden, which is based on a digital stamp card solution. The program offers shoppers stamps for each purchase of Felix frozen food. With every 9 purchase the shopper gets one product for free.
This summer campaign offered shoppers the possibility to collect points when buying Fazer candy. The points could be used for getting experiential rewards like hotel nights and tickets to amusement parks.
A digital Buy & Get campaign, where shoppers received a free movie from ViaPlay when they bought a pack of Gillette razors. The campaign was launched across the Nordic market in all the biggest retailers.
To attract a younger audience to experience the Lenovo consumer products, we came up with the idea of arranging a talent contest. With the help of User Generated Content and sponsorship, we attracted hundreds of thousands of people to be part of finding The Next Generation DJ. We matched Lenovo with the biggest music event Weekend Festival and Sony Music. The winner got to perform on the main stage of the festival, which attracted a huge number of participants and voters.
Bridgestone wanted to educate their resellers with a fun action-based campaign. Packed with fun incentives, the mobile campaign challenged the dealers to compete with their knowledge of the Bridgestone products. The campaign was implemented successfully in Finland and Denmark.
A gamified shopper promotion built to support the Xbox One S launch, was built and launched across the Nordic market. Shoppers who purchased an Xbox One S together with a controller got the chance to win daily prizes by playing a memory game. The best players each day won cool prizes like VR glasses, cameras, speakers and smart watches.
We arranged a big loyalty campaign for Coca-Cola in Sweden. The campaign featured rewards from 40 partners for a total prize value of 1 million €. The reward partners received extensive visibility in stores and in digital and traditional media, while Coca-Cola could offer their shoppers added value when buying Coke.

Recent articles about marketing activation

Consumers prefer rewards that engage
  Most companies know that if you want to keep your customers satisfied, it’s crucial to give them extra value
Read more.
Finding the right reward – 5 questions you need to ask yourself
What’s better than receiving a gift? You could say that everyone loves to win and be rewarded for something they
Read more.
New shopper study shows that offers influence 51% of purchase decisions
Our consumer study in Europe based on more than 12 000 shoppers reveals the importance of marketing promotions and offers.
Read more.


Get more info

Are you interested to hear more on how Loyaltic can help you with a campaign? Get in touch now and learn more about the possibilities.

Send us an email and we'll get back to you soon